AI Content Strategy

This certificate recognises successful participation in the AI Content Strategy Course, hosted live on by MMC Learning.

This course equips learners with the skills and strategies needed to design a robust, AI-powered content strategy that connects with audiences at every stage of their journey.

Agenda Topics:

• Develop Foundational Content Pillars:
  Learn to craft and organise key content pillars, leveraging AI tools to create a diverse, scalable content ecosystem.

• AI-Generated Content for Multiple Channels:
  Discover how to apply AI-generated content effectively across platforms, ensuring consistent, impactful messaging.

• Workbooks and Deep Dive Prompts:
  Access a comprehensive workbook packed with deep-dive prompts to inspire and guide your content creation efforts.

• AI Editor Skills:
  Master the art of refining AI-generated content to the highest standards for professional and customer-facing applications.

• Conversion-Focused Content:
  Analyse real-world examples to create content designed to drive engagement and conversions using AI tools.